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👯 中英文稿:
Hello, and welcome to 6 Minute English from BBC Learning English. I’m joined today by Cath. Hi Cath.
歡迎來到6分鐘英語BBC英語學習欄目。今天參與我們節目的還有凱斯。你好凱斯。
Hello Rob.
你好羅伯。
Now we’re talking about the growing trend in online shopping today.
現在我們討論一下當下流行的網上購物。
Ah yes, shopping via the internet. That is something I like to do.
是的,通過網路購物。這是我喜歡做的事情。
OK, well you’re not the only person who likes to shop this way. Millions of people choose to shop online and last week saw the biggest day of the year for doing this – it was called Mega Monday. More about that soon but first, I’ve been looking online to find you a question Cath!
不只是你一個人喜歡這樣購物。數以百萬計的人們選擇網上購物,而且上周出現了一年中最大網購日“超級星期一”。稍後我們會繼續討論,但首先,我從網上找到了一個問題要問你凱斯!
Come on then, what is it?
說吧,是什麼?
OK, this week’s question is – according to an international survey what is the most popular item that’s bought online? Is it: a) Music – downloaded or on CDs b) Travel tickets c) Books
我們本周的問題是,一項國際調查顯示網購最受歡迎的商品是什麼?是:a)下載或是光碟類的音樂b)旅遊票務c)書籍
I’m going to go for books I think.
我選擇書籍。
Well, we’ll see if you’re right at the end of the programme. But now let’s talk more about shopping and particularly online shopping.
我們將在節目的最後揭曉答案。現在我們繼續討論一下購物,尤其是網購。
Yes and you mentioned that last week was Mega Monday or Cyber Monday – the biggest day of the year for online shopping. But people are still going out shopping in high streets and shopping centres.
是的,你提到上周是超級星期一,最大的網購日。但人們依舊去商業街和購物中心購物。
Yes that’s right. When we say the high street we mean the main shopping street of the town. These places are actually quite busy at the moment with people Christmas shopping. In the USA, the recent Thanksgiving holiday marked the start of the Christmas shopping season there. The day is also known as Black Friday, where discounts are offered in shops – or stores as the Americans call them.
是的。我們提到的high street(商業街)是指市內商業區的購物街。當人們聖誕購物的時候這些地方都是相當繁忙的。在美國,最近的感恩節假期標誌著耶誕節購物季的開始。這一天也被稱為黑色星期五(美國的商店這麼稱呼),商店都會提供折扣。
It’s called Black Friday because it’s the day when shops go from being in the red – so owing money – to being in the black – making a profit because so many people are going out spending money.
稱作黑色星期五是由於這一天商店從虧損(in the red)轉為盈利(in the black),因為許多人會在這一天出門購物。
But we’re still talking about online shopping. And online sales are certainly rising despite the current economic situation. Let’s hear from the BBC’s Graham Satchell reporting on the affects of Mega Monday on the high street in the UK. How does he describe what’s happening to the high street?
但我們還是要談論網購。儘管目前經濟形勢不佳但網購在增加。讓我們來聽聽來自BBC記者格雷厄姆•塞徹關於英國商業街超級星期一的播報。他如何描述商業街正在發生的呢?
The high street is really struggling. For the third Christmas in a row, sales are expected to be down, this year by 2.1%. Instead, more and more of us are shopping online. 25% of all Christmas shopping this year will be done over the Internet, up 16% on last year. And Mega Monday is the busiest day, one estimate suggesting there’ll be 3,300 purchases a minute.
商業街正在苦苦掙扎。銷售額預計將在這連續三年的耶誕節持續下滑,今年下降2.1%。相反,越來越多的人正在網上購物。今年25%的聖誕購物將通過網購,比去年增加了16%。超級星期一是最繁忙的一天,一項估計表明一分鐘會交易3300件商品。
So Graham Satchell says the high street is struggling – in other words, the shops are finding it difficult to stay in business.
所以格雷厄姆稱商業街正在掙扎,換句話說商業街商店的生意難以維持。
That’s because sales are down for the third year in a row. As we heard, a quarter of all Christmas shopping will be done online.
這是因為銷售額連續三年下降。我們剛剛聽到,1/4的聖誕購物都將在網上進行。
And last week’s Mega Monday saw an estimated 3,300 purchases every minute. So, those transactions must add up to a lot of money spent using credit cards.
上周的超級星期一每分鐘約交易3300件商品。這些交易肯定會增加很多信用卡花費。
Yes and it’s tempting and easy for many people to max out their credit cards – in other words spend up to their credit limit!
這是誘人並且方便的,許多人可以使用信用卡透支,話句話說,可以花費到信貸限額!
And it’s true that people are becoming more accustomed to buying things online.Retailers are making it much easier to buy things over the internet. And we can shop now using gadgets like smart phones and tablet devices so we can buy things easily and instantly. Is that something you’ve done Rob?
的確,人們越來越習慣網購。零售商也讓網購更為便易。我們可以使用諸如智慧手機或平板設備這類小東西網購,所以我們可以迅速便易的購物。你也這樣做麼,羅伯?
I do it quite regularly on my smart phone. OK, let’s hear from some shoppers in the English market town of Newark about whether they prefer shopping on the internet or in the shops:
我經常用智能手機購物。好吧,讓我們聽聽一些在英國集鎮紐華克的購物者們他們是喜歡網上購物還是在商店購物:
Have done a lot online. I’ve got a new-born baby, so it’s a lot easier, just sitting at home, doing it.It’s nice and warm and a lot easier.[What do you like about it?] The variety, the choice, the ease; you can stay at home; you can stay at home and flick on your iPad. I’ve attempted to do it online, today for the first time. But I like to try things on, I like the atmosphere of going into town and shopping, so I don’t think it’s my cup of tea.
經常在網上購物。我剛生完孩子,所以待在家裡網購會更加方便。更為舒適更為方便。[你喜歡網購的哪方面呢] 它形式多樣、可選擇多、自在便易;你可以呆在家裡;你可以呆在家裡開一下你的蘋果電腦就能購物。我今天試圖首次網購。但我喜歡試東西,我喜歡的進入商業區和逛街的氛圍,所以我認為它不適合我。
So there are some mixed views about online shopping. The first woman thought it was easier - and warmer too because you can stay at home.
所以,關於網購看法不一。第一位女士認為這很便易,因為你可以呆在家裡。
Yes, and the second person also thought it was convenient but he also mentioned the variety and the choice of things to buy. It’s true, you can buy almost anything from your computer.
第二位覺得這很方便但他同時也提到了種類多和多選擇性。是的,你幾乎可以用你的電腦購買一切東西。
Ah yes but the final woman mentioned that you can’t try on clothes. She liked the atmosphere of going into town and shopping. She used a great phrase – she said, "it’s not my cup of tea".
是啊,但是最後那位女士提到網購時不能試穿衣服。她喜歡進入商場和逛街的氛圍。她用到了一個短語“it‘s not my cup of tea”。
Yes, she means it’s just not for her. Well, it suits me Rob so please could you hurry up and give me the answer to that question and then I can get back to a bit more online Christmas shopping.
她的意思是這不適合她。但它很適合我羅伯,你能趕緊告訴我問題的答案嗎,這樣我就能多點時間去網上聖誕購物了。
OK Cath. But will you be making the most popular online purchase? That’s the question I asked you – according to an international poll by The Neilsen Company,what is the most popular item that is bought online? Is it: a) Music b) Travel tickets c) Books
好吧,凱斯。但是你會購買到網上最受歡迎的物品嗎?這正是我問你的那個問題,據尼爾森公司的國際調查,最受歡迎的網購商品是什麼呢?是:a)音樂b)旅遊票務c)書籍
I thought it was probably books.
我認為應該是書籍。
And you are right. Yes. The survey found that 41% of people surveyed bought books online. Clothes, DVDs and airline tickets were among the other popular items. Have you bought any of those online?
你的回答是正確的。是的。調查發現,41%的受訪者在網上購書。服裝、DVD和機票也都是受歡迎的商品。你在網上買過這些嗎?
Yes, I have. I’ve definitely bought airline tickets, yes, DVDs – all of those things.I think I do a bit too much online shopping!
是的,我買過。我買過機票、DVD這類東西。我想我網購的太多了!
It sounds like it! You’re very keen! OK Cath, before you get back to your shopping, we’ve just time for you to remind us of some of the vocabulary that we’ve heard in today’s programme.
好像是!你非常熱衷於網購!好吧凱斯,在你回去購物前,先提示一下今天我們節目中提及的詞彙吧。
OK, we had: 
好的,我們有:
trend[trɛnd] 趨勢
the high street 商業街
discounts 折扣
in the black 盈利
struggling[ˈstrʌglɪŋ] 掙扎
estimated 估計
transactions 交易
accustomed [əˋkʌstəmd]習慣的
retailers 零售商
convenient [kənˋvinjənt] 便捷
Thanks Cath. Please join us again for another 6 Minute English very soon. Bye.
謝謝凱斯。下期節目請您繼續關注。再見。
Bye!
再見!
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